Job Details
What are we looking for in our Data Analytics / Data science- Marketing Analytics?
Location: Chicago, IL OR New York, NY (Hybrid)
Duration: 6+ months
Pay rate: $45-$52/hr (Based on Experience)
Description:
What You ll Do
- Standard Post-Campaign Reporting - Establish streamlined processes for the timely delivery of standardized Post-Campaign Reports (PCRs)
- Scalable Operations - Optimize operations for scalability through automation, process improvement, play booking and best practices.
- Strategic Alignment - Foster cross-functional collaboration to align reporting strategies with organizational goals, including collaborations with product, engineering, measurement strategy, ads partner solutions, etc.
- Vendor Management - Build out processes for vendors supporting the CRA function within Measurement Operations, troubleshooting issues with processes for vendors (i.e. fixing broken queries, QAing custom data, etc)
- Iterating and Scaling - Continuously iterating on and improving processes built to ensure a high quality of deliverables and high client (internal and external) satisfaction.
- Advocacy for the local country and regional needs - Establish a deep understanding of the local needs and nuances by partnering with local Account Executives, Account Managers and Merchant Operations teams, in order meet post campaign reporting needs for that country/region
Basic Qualifications
- Bachelors degree or equivalent in math, statistics, psychology, marketing, economics, computer science, operational research or similar quantitative field
- 3+ years of experience in data analytics/data science, measurement and insights, consulting, operations or strategy
- 3+ years of experience in marketing/advertising analytics and measurement; experience in omnichannel marketing, attribution, and ROI measurement, including performance and awareness of online advertising preferred
- 3+ years of experience and advanced skills in data analysis (e.g. MS Excel / Google Sheets / Python), storytelling (e.g. providing actionable insights based on analysis), advanced data querying (e.g. SQL), leveraging data visualization tools (e.g., Looker, Google Data Studio, Tableau)
- Strong organizational skills, with the ability to effectively manage multiple projects simultaneously; project management experience in dealing with a high volume of reporting/analysis requests
- Strong communication skills, with the ability to build relationships with various stakeholders including sales and account management team, and to effectively communicate technical work to non-technical audiences
- Detail orientation with a focus on accuracy and efficiency (process standardization) using strong documentation. You lean in and embrace the details to map processes, clean data, and even write/review code!
Preferred Qualifications
- Experience with marketing/ advertising measurement, analytics, and reporting within an advertising agency/consulting.
- Experience with online advertising, targeting, and measurement systems and methodologies (ad servers, DSPs, DMPs, etc.)
- Experience with 3rd party measurement studies (brand lift, sales lift, foot traffic, etc.)
- Well-versed in advertising technology, including 3rd party ad-serving and tag management solutions and programmatic ad-buying platforms.
- Experience with A/B and multivariate test design and implementation and statistical concepts.
- Experience in developing and presenting strategic, action-oriented recommendations from complex analytics efficiently and engagingly to an executive audience.
- Experience with relationship building/management with internal stakeholders including Marketing, Product, and Engineering
Russell Tobin offers eligible employee s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.
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Rate/Salary: $45-$52