Job Details
Job Overview:
We are seeking a motivated and detail-oriented eCommerce Coordinator to join our team. The ideal candidate will have 0-2 years of experience in managing eCommerce platforms, digital marketing, and email campaigns. This role involves day-to-day management of our B2C eCommerce platform, including product uploads, catalog management, email marketing, and content creation to enhance our online presence and user experience.
Key Responsibilities:
Website Management:
- Oversee daily operations of our B2C eCommerce platform, ensuring accurate and timely uploading of product images and data
- Manage and maintain the B2C product catalog
- Collaborate with the team to create and manage engaging email campaigns, content, and other digital marketing tasks
- Develop and update site content, including landing pages, product launches, and marketing campaigns, aligned with the marketing calendar to enhance user experience
- Gain a thorough understanding of the core product assortment and brand to create a compelling web presence
Email Marketing:
- Manage the performance of email campaigns and onboarding programs, ensuring brand consistency and alignment with key brand initiatives
- Maintain and update email flows
- Create, schedule, and monitor emails and automated flows using Klaviyo
- Execute SMS outreach campaigns through Klaviyo
- Prepare monthly reports detailing the performance of email and SMS campaigns
Other Responsibilities:
- Manage digital assets using Bynder
- Assist in photo and video shoots
Qualifications:
- Bachelors degree in business, marketing, or related field
- 0-2 years of experience in eCommerce, digital marketing, or a related field (Magento/Adobe Commerce experience a plus)
- Experience with email marketing platforms, preferably Klaviyo
- Basic knowledge of SMS marketing
- Strong organizational skills and attention to detail
- Excellent written and verbal communication skills
- Ability to work collaboratively in a team environment
Preferred Skills:
- Familiarity with content management systems (CMS)
- Experience with Bynder or similar digital asset management tools
- Understanding of SEO and web analytics
- Strong project management and organizational skills