Job Details
As our lead graphic designer, you ll apply a passion for design and creativity to develop new content and campaigns for an established, leading brand within a growing category. You ll be working together with our marketing team to develop new ideas and communications across a variety of media and channels including social, web, video, print and presentations. With a balance of creativity and drive you ll bring a fresh design perspective to our brand and an ability to deliver content that will engage our audience and impact our business.
Responsibilities
- Work on a wide range of projects and media, developing innovative and creative graphic designs that stand out from our competition, engage our audiences and convey our brand identity.
- Manage the design process from ideation to creation to publication collaborating with internal teams to create a wide range of materials that may include social graphics, web pages, presentations, sales collateral, signage, internal communications, emails, and videos.
- Translate strategic direction into high-quality designs within our established brand identity.
- Work independently as well as cooperatively with the marketing team and other key stakeholders to deliver content and campaigns that meet deadlines and objectives.
- Schedule project implementation based on workload and priorities, which may include five or more simultaneous projects.
- Obtain input from managers and key stakeholders to ensure that designs meet brand expectations, program objectives, and represent the company or client appropriately.
- Update and maintain content and creative library.
- Maintain awareness of design and branding trends, sharing and integrating these insights during the development of content and campaigns.
Required qualifications
- Bachelor s degree (or equivalent) in graphic design, art, or related discipline
- Three to five years of professional experience in a design-related role, either with an in-house marketing team or within an agency
- Exceptional creativity and innovative design skills
- Excellent communication and presentation skills
- Organizational and time-management skills to manage and prioritize projects simultaneously to meet deadlines
- Experience with design software, such as Illustrator, InDesign, Photoshop, Dreamweaver
Other bonus skills
- Proficiency with photo- and video-editing software.
- Direct experience with content marketing programs, including the development and management of social media content.
- Experience with AI tools in developing content and visuals.