Email Marketing Specialist - 24 Seven Talent

Summary:

Seeking a creative and motivated Email Marketing Specialist for our marketing team
Ideal candidate has experience with Email and SMS campaigns, especially for direct-to-consumer (DTC) brands
Requires strategic thinking, design skills, and strong copywriting abilities to drive customer engagement and conversion

Responsibilities:

Plan, execute, and optimize email and SMS campaigns using tools like Klaviyo
Develop strategies to improve campaign performance and meet KPIs
Create visually appealing email marketing samples aligned with the brand's DTC focus
Write engaging and persuasive email copy that resonates with the target audience
Collaborate with the design team to ensure on-brand and visually appealing emails
Maintain a library of email marketing samples for review and improvement
Monitor and analyze campaign performance, making data-driven adjustments
Conduct A/B testing to optimize email content, subject lines, and layouts
Provide regular reports on campaign metrics and insights to stakeholders
Work closely with the marketing team to ensure cohesive campaign strategies
Collaborate with customer support and product teams to gather insights and feedback

Requirements:

1-2 years of experience in digital marketing, specifically in email and SMS campaigns
Freelancing experience is valued
Proficiency with email marketing platforms such as Klaviyo
Strong portfolio of email marketing samples, focusing on DTC brands and visually appealing designs
Excellent copywriting skills for email marketing
Experience with international email campaigns is a plus
Familiarity with best practices for global email marketing is a plus
Bachelor s degree in Marketing, Communications, Business, or a related field preferred but not required

24 Seven Talent

06/18/2024

Peabody,MA