Job Details
Company Description
At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.
Backed by funds managed by Apollo Global Management, our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.
Be a part of the team that will make this vision a reality....designing and building a world class fiber network and creating a customer experience second to none.
Check us out on the web!
Job Description
Brightspeed is currently looking for a Media Strategy Analyst to join our growing Marketing team! In this role, you will assist with the development of our media strategies for our key products and target segments. You will bring to life marketing campaigns supporting promotional, brand and product initiatives and expand the marketing team's ability to better meet customers.
As A Media Strategy Analyst, Your Responsibilities Will Include:
- Collaborate with the Manager, Media Strategy to design and implement comprehensive strategies aligned with business objectives
- Assist in managing the media budget tracking expenditures and optimizing spend for maximum ROI
- Analyze media performance data to measure effectiveness of campaigns and identify areas for optimizations
- Work closely with Ad Operations and Creative teams for flawless campaign execution
- Design reporting requirements to ensure ongoing testing, learning and analysis of key campaigns
- Support in coordinating efforts with external media partners and agencies
QualificationsWhat It Takes To Catch Our Eye:- Bachelor's Degree in Business, Marketing or a related field
- 4+ years of Media Strategy, Media Planning, Digital Marketing or relevant experience
- Understanding multi-channel marketing and advertising best practices
- Proficiency in media buying platforms and media analytical tools
- Experience with budget management and financial analysis
- Strong business acumen and excellent written and oral communication skills
- Self-starter with the ability to manage competing priorities, driving both strategic and tactical activities in parallel
Bonus Points For:- Experience working for a media agency
- Digital marketing certifications
- Telecommunications industry experience
#LI-AK1
Additional InformationWHY JOIN US?We aspire to contemporary ways of working.Recognized as a Top Workplace by the Charlotte Observer, Brightspeed HQ is located on the 7th floor of the new Vantage South End - East Tower in Charlotte, NC. We prioritize hiring talent in the Charlotte area, whenever possible, to make it a truly vibrant destination for our hybrid workforce. At Brightspeed, we have roles that are designated as remote, hybrid, office or field-based, depending on the position, business needs and individual circumstances. We also invest in technology that enables our entire team to stay connected. Why? Because Brightspeed recognizes the value of finding the best talent for the job, wherever they may be.
We offer competitive compensation and comprehensive benefits.Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health. Brightspeed offers a comprehensive benefit program, including competitive medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits.
Diversity, equity and inclusion are at the center of our grounding belief in Being Real.
When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us be fierce advocates for more accessible, inclusive and high-quality internet, because we believe doing so promotes equity in the communities we serve.
Brightspeed is an Equal Opportunity Employer/Veterans/Disabled
For all applicants, please take a moment to review our Privacy Notices:
- Brightspeed's Privacy Notice for California Residents
- Brightspeed's Privacy Notice
Videos To Watch