Job Details
Company Description
Mafcote, Inc. is one of the largest paper coating companies in the US, specializing in the manufacturing of lace paper doilies, poster board, foam board, and project board for retail. Our products are distributed online through theroyalstore.com and mygeoprint.com. Our main brands are Geographics Designer Stationery, MyGeoPrint Custom Printing, Royal Brites paper board, foam board and project board and Royal Lace paper doilies.
Role Description
This is a full-time on-site role for an Online Marketing Specialist at our Norwalk, CT location. As an Online Marketing Specialist, you will be responsible for creating and implementing online marketing strategies, managing social media platforms, creating content, updating the SEO and supporting sales efforts. You will collaborate with cross-functional teams to create and execute digital marketing campaigns, analyze campaign performance, and optimize marketing strategies to drive brand awareness and increase customer engagement. This role requires strong communication skills and the ability to work effectively in a team environment.
Qualifications
- Online Marketing, Digital Marketing, and Social Media Marketing skills
- Search Engine Optimization
- Experience in developing and implementing online marketing strategies
- Knowledge of sales principles and techniques
- Proficiency in using social media platforms for marketing purposes
- Strong analytical and problem-solving skills
- Excellent written and verbal communication skills
- Excel proficiency and strong logical skills
- Ability to work collaboratively in a team environment
- Bachelor's degree in Marketing, Business, or a related field.