We are seeking a strategic Head of Events to own and execute high-impact events that educate and engage our customers, tastemakers, and key industry leaders. This role will be responsible for conceptualizing and driving high-polish marketing experiences that promote Anthropic's brand, establish thought leadership, and drive customer pipeline and revenue through effective field marketing strategies. The ideal candidate will be an organized community-builder who can capture what differentiates Anthropic through exceptional event experiences.
Responsibilities:
- Own the end-to-end strategy and execution of Anthropic's owned events, including executive roundtables, EBCs, industry events, launch days, and more
- Collaborate closely with the Brand and Creative teams to ensure events effectively reflect Anthropic's culture and value proposition
- Develop and execute a comprehensive field marketing strategy that aligns with sales objectives and contributes directly to pipeline growth and revenue generation from key accounts and verticals
- Develop and manage event budgets, timelines, and logistics, ensuring flawless execution and attendee experience
- Measure event effectiveness and provide data-driven recommendations to optimize future events and overall event strategy
- Build and nurture relationships with key customers, partners, industry influencers and senior leaders to engage them as speakers, sponsors and participants
- Stay up-to-date on industry trends, research, and new technologies to develop events that advance Anthropic's position and deepen engagement with our priority audiences
- Design the resourcing and vendor strategy to support a repeatable, scalable event playbook
Requirements:
- 5+ years experience developing and executing large-scale events, ideally in-house for a high-growth company
- Demonstrated experience in developing and executing field marketing strategies that directly contribute to sales pipeline and revenue growth
- Strong understanding of B2B sales processes and ability to align event strategies with sales objectives
- Proven track record of creating memorable, on-brand event experiences that drive business results
- Exceptional project management skills with ability to manage complex budgets, timelines, and cross-functional teams
- Strong leadership and team management skills; experience building and leading high-performing event teams
- Excellent communication and interpersonal skills; comfortable engaging with senior executives and external stakeholders
- Passion for Anthropic's mission to build reliable, interpretable, and steerable AI
- Willingness to travel as needed to support event execution
- Experience in AI or enterprise software is a plus